Microsoft, Standard Chartered, and Emirates headline ICCO Global PR Summit in Dubai

The International Communications Consultancy Organisation (ICCO) has announced the 2022 ICCO Global Summit “Being the Change – PR’s Leading Role in Shaping a People-Focused Future” will be held in person on 12^th and 13^th October at the Hilton Dubai Palm Jumeirah.

The event will give delegates a chance to explore PR’s role in communicating complex and challenging topics to the public through traditional and digital media. Content will be specifically curated to analyse current and best practices to attract and support the talent and skills required for modern communications, battling misinformation, public media education, and technological challenges that are all constantly evolving.

Confirmed speakers and attendees for the 2022 ICCO Global Summit include the likes of, BCW Global CEO, Donna Imperato, Microsoft Communications Director in the Middle East & Africa, Rachel Dunn, Author and AI in Business CEO, Katie King, Head of Communications, Asia Pacific, for global real estate consultancy JLL, Eva Sogbanmu, and many more delegates from firms and agencies across the globe.

Dubai Tourism, Emirates, Muck Rack, 3Gem Research & Insights, Standard Chartered Bank, APCO, Carma, Amec, and PRCA MENA will lead as early sponsors and partners of the 26^th edition of the Summit, which will bring together leaders from the world of PR, communications, business, and international governments. The event features two days of keynote sessions, fireside chat conversations, panel discussions, and networking opportunities. A gala dinner at the Ritz Carlton Dubai is also on the agenda.

Nitin Mantri, ICCO President and AvianWE Group CEO said:

“Bringing together top agency people alongside in-house communicators and experts from brands like Microsoft, Standard Chartered and Emirates is so important for industry dialogue. We cannot ‘Be the Change’ in isolation…”

The International Communications Consultancy Organisation (ICCO) is the voice of public relations consultancies around the world. The ICCO membership comprises 41 associations representing 81 countries across the globe: from Africa, Asia, the Americas, Australasia, Europe, and, the Middle East. Collectively, these associations represent over 3,000 PR firms.

The ICCO Global Summit takes place from 12-13 October at the Hilton Dubai Palm Jumeirah. For more details and to register, visit www.iccosummit.org.