ICCO Partners with PRovoke Media on LBB Beach for Cannes 2023

The International Communications Consultancy Organisation (ICCO) is again running “PR in Cannes” with PRovoke Media to represent the global communications industry in Cannes this June. Both organisations will be partners of advertising industry platform Little Black Book’s LBB & Friends Beach for the first time. ICCO, PRovoke Media and PRCA will be waving the flag for the PR industry alongside partners Muck Rack, Global Women in PR, and other partners to be announced.

During the week of the Cannes Lions International Festival of Creativity, which runs from 19-23 June, ICCO will be hosting a networking event for guests from the PR and communications industry on the Monday evening, while PRovoke will be staging roundtable sessions, podcasts and other activations around brand creativity at the LBB beach on the Croisette. Other ICCO members and partners on the seafront include Edelman, The Network One, and Kurio. These events are separate from the official festival and awards, which ICCO has long encouraged members to attend and enter.

ICCO deputy CEO Rob Morbin told PRovoke Media: “Continuing our exciting partnership with PRovoke offers members from around the world the opportunity to network, learn, be inspired, and raise visibility of their creative portfolio.

“It’s important we engage with stakeholders across the spectrum, and our new collaboration with Little Black Book ensures we have a prime location on the Croisette for our activities, alongside some of the best and brightest creatives across various disciplines”.

Natan Edelsburg, Chief Revenue Officer, Muck Rack, said:

"Cannes Lions is the global stage for the PR industry to celebrate the best work and build essential relationships. Partnering with ICCO for the second year at Little Black Book & Friends Beach will help our mission of supporting the industry's senior leaders."

Access to the LBB & Friends Beach – with the opportunity to attend LBB's content programme and network with in-house and agency attendees from the wider marketing and advertising industry – and to ICCO’s networking drinks is by invitation only, with a limited number of wristbands available. To register your interest in being a guest of PRovoke Media and ICCO for the whole week, please sign up here.

PR agency and other industry partners will be confirmed in the next few weeks, with a few opportunities still available. To enquire about PRovoke Media content partnerships, please contact maja@provokemedia.com. To enquire about ICCO networking partnerships, please contact steve.miller@prca.org.uk.