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2022 Next Generation PR World Cup Finalists Announced

Press release -

2022 Next Generation PR World Cup Finalists Announced

Thirteen pairs of talented young PR professionals have won national and regional creative campaign competitions to make it through to the global final of the second annual ICCO Next Generation PR World Cup.

On Monday, 7th November, the finalists will receive a new campaign brief and instructions from a NGO partner. Teams will then have until Thursday, 10th November, to put together a winning five-minute pitch. A global panel of judges will rate the pitches alongside the NGO. Bronze, Silver, and Gold winners will be announced on 17th November.

The winners will receive a trip to the next ICCO Global Summit in Warsaw, the opportunity to present on the main stage at the Summit and be invited to join ICCO’s Global PR Youth Board (GPRYB) to advise PR leaders on nurturing emerging talent.

The inaugural competition in 2021 was won by Singapore’s Victoria Brown and Heather Seet, who were flown to Dubai last month to present a session at the Summit and discuss GPRYB plans with the ICCO Board of Management.

Heather Seet, 2021 Winner said:

“It has been an incredible journey and an honour to represent our region. To be awarded Gold as the inaugural winner of the Nex Gen PR World Cup, it will always be a career highlight for me”.

Rob Morbin, Deputy Chief Executive, ICCO said:

“Competitions like this are an exciting way to showcase and recognise emerging talent from around the world. It’s fascinating to see how different cultures and countries tackle the challenge. Sourcing and retaining talent are always top of the agenda when we gather global agency heads together, so having the winners feed into our Global PR Youth Board ensures a steady flow of young advisors on the talent issue too.”

The full line of 2022 finalists are:

Country

First name

Last name

Organisation

Argentina

Guido

Zanoni

Alurralde, Jasper & Asociados

Argentina

Agustina

Mikulka

Alurralde, Jasper & Asociados

Austria


Anja

Wilawitzer

Aniveri

Austria

Christina

Harrich

Aniveri

Denmark

Sofie

Rebecca Høj

LEAD Agency

Denmark

Morten

Vester Haldrup

Advice A/S

France

Julie

Dinet Clément

Marie-Antoinette L'Agence

France

Solène

Divay

Marie-Antoinette L'Agence

Hungary

Anna

Gesztesi

Positive Adamsky

Hungary

Adam

Kanicsar

Positive Adamsky

India

Oeindrila

Biswas

Avian WE

India

Yashika

Girdhar

Avian WE

Italy

Ludovica

Marchese

Omnicom PR Group

Italy

Giulia

Polichetti

Omnicom PR Group

Kenya

Elisha

Kamau

Edelman Kenya

Kenya

Grace

Wahu

Edelman Kenya

Poland

Ewa

Grabek

SEC Newgate CEE

Poland

Szymon

Dziewięcki

SEC Newgate CEE

Singapore

Naveen

Kanalingam

EASTWEST PR

Singapore

Marion

Ang

Redhill

UAE

Zena

Afara

Instinctif

UAE

Vanessa

Dawson

Instinctif

Ukraine

Bohdana

Ostapyk

Barbaro Communications

Ukraine

Kateryna

Kundelska

Barbaro Communication

United Kingdom

Fiona

Baird

BCW

United Kingdom

Olivia

Rawal

BCW

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The International Communications Consultancy Organisation (ICCO) is the voice of public relations consultancies around the world. The ICCO membership comprises 41 associations representing 81 countries across the globe: from Africa, Asia, the Americas, Australasia, Europe, and, the Middle East. Collectively, these associations represent over 3,000 PR firms.

Contacts

Rob Morbin

Rob Morbin

Press contact Deputy Chief Executive +447881956218
Roma Sakarnyte

Roma Sakarnyte

Press contact Comms and Marketing Manager LinkedIn

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The International Communications Consultancy Organisation (ICCO) is the voice of public relations consultancies around the world and provides a forum for senior management of the world’s best PR consultancies to meet and address issues of mutual interest and concern.


The ICCO membership comprises 41 associations representing 81 countries across the globe: from Africa, Asia, the Americas, Australasia, Europe and the Middle East. Collectively, these associations represent over 3,000 PR firms.


Members work together to raise standards of quality, address ethical issues, harmonise professional PR consultancy practice, and share knowledge.


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