PR agency leaders in every region of the world expect increased profitability over the next 12 months, according to the new ICCO World PR Report 2022-2023. The expected profitability score was 7.0 out of 10, up from 6.7 in 2021.
LEAD Agency’s Sofie Rebecca Høj and Advice’s Morten Vester Haldrup of Denmark have won Gold at the 2nd annual ICCO Next Generation PR Word Cup.
More than a half (56%) of PR agencies across the world will increase client fees in the next six months, according to the latest ICCO PRCA Confidence Tracker research published today.
The International Communications Consultancy Organisation (ICCO) is pleased to unveil the shortlist for the 2022 ICCO Global Awards.
Thirteen pairs of talented young PR professionals have won national and regional creative campaign competitions to make it through to the global final of the second annual ICCO Next Generation PR World Cup.
If someone asks you if you are writing content for robots, your natural response would probably be: Robots? No, I’m writing for journalists and my other fellow humans.
In a recent survey of news and publishing professionals, over 86% of respondents agreed that local news access is vital to democracy. However, more than 45% said they believe that access to local news has actually decreased in the past decade.
The 2023 ICCO Global Summit will take place in Warsaw, Poland on 11th and 12th October. The announcement was made at the end of the 2022 Global Summit in Dubai.
Grzegorz Szczepanski, CEO, Hill + Knowlton Poland began his Presidency by calling for PR to return to cherishing relationships at the opening of the ICCO Global Summit in Dubai.
Heather Kernahan, Global CEO, Hotwire Global Communications, has been announced as the next ICCO Vice-President, a term that will run from October 2022 to 2024.
Tightening up our use of data in campaigns is an ethical step PR must take to ensure we’re not contributing to misleading narratives.
That what we read in our feeds triggers emotions is nothing new. But what kind of emotions and how intense are they? And what impact could this have on the media climate? Mynewsdesk is evaluating the possibilities of using AI within the communications industry.
The International Communications Consultancy Organisation (ICCO) is the voice of public relations consultancies around the world and provides a forum for senior management of the world’s best PR consultancies to meet and address issues of mutual interest and concern.
The ICCO membership comprises 41 associations representing 81 countries across the globe: from Africa, Asia, the Americas, Australasia, Europe and the Middle East. Collectively, these associations represent over 3,000 PR firms.
Members work together to raise standards of quality, address ethical issues, harmonise professional PR consultancy practice, and share knowledge.
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